Playing a Critical Role in Growing the Market for Wearables

Posted on 01/14/2015 by

Jim Elliott

In the last three to four years, wearables have developed into a solid, rapidly growing market. While the market is relatively small at this time, there is tremendous potential as consumers in search of immediate information delivery become more and more focused on health, fitness and near-instant access to social media beyond conventional mobile devices.

Behind the scenes, a few memory companies – with Samsung Semiconductor in the lead – have been busy expanding the capabilities of wearables by creating unique memory subsystems in packages that are well suited to these very small form factor devices. Believe it or not, in an eMCP (eMMC-based multi-chip package), there are actually two extremely tiny, yet powerful, types of memory chips – eMMC memory for storage and mobile DRAM for working memory. Recently, we began producing a type of advanced eMCP that can be placed directly on top of the application processor. This new ePOP (eMMC-based multi-chip package-on-package), which we call “wearable memory,” represents a new memory category that has successfully overcome challenging heat conditions by combining mobile packages with advanced technology.  This wearable memory features cutting-edge technology with 10nm-class NAND flash memory and 20nm-class LPDDR3 mobile DRAM.

Moreover, it’s 12mm x 12mm and on the verge of becoming even smaller. Together, with its space-savings, our 4GB eMMC + 512MB mobile DRAM ePOP enables wearables to have incredibly thin, extremely fast operations with significantly longer battery time. We are providing designers of wearables with the flexibility to create more attractive designs and the capacity to handle more multimedia-intensive features on next-generation devices, using single-chip package solutions combining memories and mobile application processors.

Samsung Semiconductor was one of the very first to mass produce memory for wearables and we are now the market leader. We supply memory not only for Samsung’s Galaxy Gear products, but also those of other wearable manufacturers.

There is tremendous potential for the market as designs are simplified, the number of applications increased, power consumption lowered and storage capacity increased. I marvel at the ingenuity that goes into these testaments to increasingly attractive, new age digital convenience. Now, it’s up to memory manufacturers to keep pace with the market’s storage and design demands, which I assure you Samsung will do.

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